Search Engine Optimization

What's the point of a website if it's not readily found online?

We don't know, that's why we make the effort to produce Search Engine Optimized sites "out of the box."

We provide SEO and copywriting services to our clients for their sites whenever applicable. We understand what Search Engines are crawling for and how to represent your company so Google and Yahoo will take notice.

Researching what terms to use is as important as using them properly and we explain this process to our clientelle.
The terms you pick will ultimately decide the market you attract, as well as how much of a market there is.

For example: Nobody searches for Kelowna web design.

Kelowna Web Designer, Kelowna Website Designer and a few other key phrases you would assume quite popular, don't even measure on the scale.

In this instance, with generic terminology that we've woven through the site, while Google has located where this search originated from (Kelowna, B.C.) and produced a list of local roofing contractors, KC's Contracting tops that list.

Here we can see that there were approximately 110,000 searches conducted for our selected terms during March.

Out of 2.8 million results, KC's Contracting & Custom Torchworks is on the third page.
Not bad being online since the beginning of March, but the fight isn't over yet.

When it comes to our clients, we seek out the most popular terms and start working them to your favor.
It's important to realize that no single phrase will draw you the business and traffic that you need to be an online success. The success lies in multiple venues. Meaning several expressed phrases, and inward links using those phrases.

Sponsored linking is never out of the question, when concerning high competition phrases and keywords.
Like digital socializing, having other sites point to yours (known as inward links to your site) can help your site's ranking immensely.